Monetization, Profitability & The Sales Forecast

The conservative gross revenue models suggest a high margin and high profit sales model per modality. Thus encouraging a steady aggressive advertising budget as a forecastable spend. Concurrently supporting potential profits.
Additional location considerations are as follows:
Expanding existing practice / business: promotes immediate crossing selling and conversion.
Stand alone centers: recommend to refer patients and cliental (also highly effective crossing selling and conversion potential)
Mall locations: High traffic suggesting a percentage of new pedestrian conversion, recommend to refer existing patients and
Cliental (also highly effective crossing selling and conversion)
Boutique express centers: Focusing in limited modalities high volume high value